In 2025, the global smartphone market is dominated by several key brands, each offering unique features and innovations. Here’s a look at the top five mobile brands based on shipment data from the third quarter of 2024:
1. Samsung

- Market Position: Leading the global smartphone market with an 18.3% share.
- Q3 2024 Shipments: 57.8 million units.
- Notable Devices:
- Samsung Galaxy A35 5G
- Samsung Galaxy M35 5G
- Samsung Galaxy S24 Ultra
- Samsung Galaxy S24 FE 5G
- Samsung Galaxy A55 5G
2. Apple

- Market Position: Strong presence in the premium smartphone segment.
- Q3 2024 Shipments: 56.0 million units.
- Notable Devices:
- iPhone 16
- iPhone 15 Pro Max
- iPhone 15
- iPhone 16 Pro Max
- iPhone 16 Pro
3. Xiaomi

- Market Position: Known for value-for-money smartphones in the lower to mid-range segments.
- Q3 2024 Shipments: 42.8 million units.
- Notable Devices:
- Redmi Note 14
- Redmi Note 14 Pro
- Redmi 13 5G
- Redmi Note 14 Pro Plus
- Redmi A4
4. OPPO (including OnePlus)

- Market Position: Significant presence in offline markets and known for innovative features.
- Q3 2024 Shipments: 28.8 million units.
- Notable Devices:
- OPPO Find X8 series with Hasselblad cameras
- OnePlus 12 series
5. Vivo

- Market Position: Focuses on camera-centric smartphones and innovative designs.
- Q3 2024 Shipments: 26.9 million units.
- Notable Devices:
- Vivo X100 series
- Vivo V29 series
These brands continue to innovate, offering consumers a wide range of options to suit various preferences and budgets.
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